Creativitek Case Studies

Christmas Virtual Reality Activations

The client: Lend Lease is a listed property group specialising in project management and construction, real estate investment and development.

Challenge: How to create the most iconic white Christmas experience with some snow and winter activations in a shopping centre?

- Unique customer experience
- Increased customer loyalty
- Enhanced social media presence
- Keeping people entertained

Solution: Our suggestion was virtual reality winter wonderland. We offered some exciting experiences including Snowball Fight, Skiing in the Mountains, and Christmas Rollercoaster.

Outcome: About 800 people used our virtual reality services. It was great to see kids and adults engaged and excited about winter and Christmas activations.